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Ambient Accountability
Jul 23, 2025

Ambient Accountability

When being seen costs more than being helped

Haley Shinn
Inherited Anxiety
Jul 16, 2025

Inherited Anxiety

When fixing problems you didn't create becomes a business

Haley Shinn
Algorithmic Rebellion
Jul 09, 2025

Algorithmic Rebellion

When escaping your algorithm costs extra

Haley Shinn
Expensive Effort
Jul 02, 2025

Expensive Effort

The new luxury isn't polish - it's process

Haley Shinn
The Rejection Economy
Jun 20, 2025

The Rejection Economy

When saying no costs more than saying yes

Haley Shinn
Manufactured Nostalgia
Jun 11, 2025

Manufactured Nostalgia

Why brands are selling "remember when" moments that just happened

Haley Shinn
Productive Boredom
Jun 06, 2025

Productive Boredom

Deliberate understimulation is the new wellness luxury

Haley Shinn
Synthetic Authenticity
May 20, 2025

Synthetic Authenticity

When "real" is a design choice, not a byproduct

Haley Shinn
Slow Decisions
May 13, 2025

Slow Decisions

Limited choices is the new premium in an overwhelming world

Haley Shinn
Permission to Play
May 05, 2025

Permission to Play

How brands are Rewriting the Rules of Cultural Belonging

Haley Shinn
Story × Moment
Apr 28, 2025

Story × Moment

Right Story, Right Time: How Smart Brands Win with Timing

Haley Shinn
Ceremonial Commerce
Apr 22, 2025

Ceremonial Commerce

How Brands Turn Every Purchase Into a Ritual

Haley Shinn
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A newsletter on cultural shifts before they surface. Read by founders and senior leaders across tech and consumer brands.

New Wave

A newsletter on cultural shifts before they surface. Read by founders and senior leaders across tech and consumer brands.

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